top of page
confident Amy Kessler seated leaning forward

Top 5 Strengths: WOO, Positivity, Input, Individualization, Activator

Amy A. Kessler

Founder & CEO, Potentia Coaches Lead Architect & Chief Matchmaker

Specialties: Strengths‑Based Leadership, Executive Coach Matchmaking, Team Belonging & Culture, Storytelling for Influence, CliftonStrengths Strategy, Leadership Development Ecosystem Design, Community Building, High‑Impact Facilitation

Credentials

  • People Acuity™️ Guide

  • Strengths Strategy™️ Specialist

  • 30+ years of corporate experience across advertising, leadership development, and organizational performance

  • Founder & CEO of Potentia Coaches, a global cadre of vetted strengths‑based executive coaches

  • Architect of the Potentia Matching Model — a strengths‑aligned, human‑centered system for pairing leaders with the right coach

  • Featured speaker for ICF Global, ATD, Rotary, AFP, and numerous leadership organizations

  • Former advertising strategist for Fortune 200 brands including Gatorade and Miller Brewing Company

Summary Profile

Amy Kessler is a strengths‑based strategist, storyteller, and architect of human connection. She is often called a “glue‑girl” — not for MacGyver‑style fixes, but for her uncanny ability to help people feel connected, seen, and part of something meaningful. With more than 30 years of corporate experience, she has spent her career studying what makes leaders thrive, what makes teams feel alive, and what helps people do their best work with ease and joy.

Her early career in advertising shaped her belief that people respond to authenticity, belonging, and stories that reflect who they truly are. She helped global brands like Gatorade and Miller Brewing Company connect with U.S. Hispanic audiences, learning firsthand how identity, culture, and strengths shape human behavior. That same insight now fuels her work with leaders and organizations.

As Founder and CEO of Potentia Coaches, Amy serves as the Lead Architect & Chief Matchmaker, curating a trusted global network of executive coaches and pairing leaders with the right strengths‑aligned support to accelerate growth. She built Potentia to solve a problem she saw everywhere: leaders were overwhelmed by the task of finding a coach, and organizations needed a reliable, human‑centered way to match people with the right partner. Potentia’s model eliminates the guesswork — and elevates the entire coaching experience.

 

Amy captures her philosophy by saying, “I’m in my element when I’m connecting people, telling stories, and helping them see what’s strong, not what’s wrong — because that’s where transformation begins.”

Her work is grounded in CliftonStrengths and a deep belief that when people embrace what’s right with them, teams become more innovative, resilient, and deeply human. She brings warmth, energy, and a signature sense of belonging to every room she enters — often accompanied by her wonderfully non‑standard poodle, Kobe, who embodies what’s possible when we lead with what is strong.

Representative leadership and facilitation experience includes:

  • Designing the Potentia Matching Model, a strengths‑aligned system for pairing leaders with the right coach

  • Facilitating strengths‑based leadership workshops for corporate, nonprofit, and public‑sector organizations

  • Serving as the featured speaker for ICF Global on strengths‑based ecosystems and human‑centered leadership

  • Led half‑day Superpowers intensives for organizations such as Varde Insurance and Nashville Child & Family Wellness, guiding teams to uncover what makes them exceptional, identify the conditions that fuel their best work, and recognize early signs of burnout before they take hold.

  • Her proposal for the City of OKC’s leadership team showcases Potentia’s capacity to design scalable, strengths‑aligned coaching ecosystems that integrate matching, development pathways, and measurable outcomes.

  • Leading Bold Networking Edmond, a community that fosters connection, belonging, and professional growth

  • Coaching leaders and teams to understand their strengths, elevate their influence, and create cultures of trust and belonging

 

Amy brings a rare combination of strategic clarity, relational warmth, and strengths‑based insight to her work — helping leaders, teams, and organizations unlock what’s possible when people feel seen, valued, and connected.​

bottom of page